In order to stay competitive, many companies are looking to outsource their work to countries where lower wages can be paid. While numerous business models have succeeded using this method, at least one company is making an effort to focus on building its 1.------- workforce.
Kenwood Inc. announced yesterday that it plans 2.------- at least 60% of its offshore jobs back to domestic positions. According to a company spokesperson, the move was motivated by a desire to provide better service. Kenwood Inc. said that many of its customers complained about the quality of work provided by outsourced employees. Executives agreed that entrusting customer care to a third party was a risky endeavor.
Additionally, the company is hoping to improve its corporate image after it 3.------- substantial losses during a tax scandal last year. Officials say that creating jobs here at home is a way to build the public’s trust as well as give back to the community.
While these measures may help with the company’s public 4.-------, it remains to be seen whether or not they will be beneficial to Kenwood in the long run.
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